Why Sell Your Home with Preferred Homes?

The Realtor you choose has a large role to play in how fast your home sells and how much it sells for. No matter how well you prepare your home for sale and no matter how lovely your home, faulty pricing, the wrong agent, or inadequate marketing will attract fewer qualified buyers which usually leads to a lower selling price.  Your home is one of your most important investments and you wouldn’t want to leave any money on the table would you?
 
Our combined experience of over seventy-five years has taught us that well thought out marketing is one of the keys to getting the highest price for your home.  This is where the proven expertise of The Preferred Homes Team works to your advantage.  As RE/MAX Camosun’s top selling team of Realtors since 2012, we have the ability and the experience to know how to expose your home to the largest group of qualified buyers possible.

 

When you trust us to market your property, our goal is to make your home a preferred home and to ensure that it stands out from the crowd.  Every Realtor will promise to advertise your home and run an open house for you.  However, very few are willing to offer you a comprehensive marketing package like we do.  The simple reason is that effective and continuous marketing is extremely expensive.

 

Best in Class, Modern Marketing

 We are different.  Right from the start, we'll invest heavily to maximize the exposure of your home.  Because we sell so many homes each and every year, we know what it takes to expose your home to the greatest number of qualified buyers.
 
Our investment in your home starts with professional photographs, 3D walk-through tours, gorgeous printed brochures, and full floorplans.  Once your home is on the market, instead of just traditional print marketing, we go much further to include modern, online marketing that truly reaches the right buyers in today’s connected world.

 

Social Media Expertise

Social media used to be a toy for the younger generation. However, things have changed a lot since then. A recent study by LinkedIn reported that over 90% of wealthy individuals use social media on a regular basis. Facebook reports over 1.86 billion active users with more than 1.23 billion of those users accessing their account every day. Of those facebook users, 231 million are in North America – our prime target for real estate purchases. With such a high percentage of the population accessing their social media accounts each day, social media advertising, when done correctly, is an unmatched opportunity to deliver content-rich advertising directly to our target demographic.

 

The Preferred Homes Team was an early adopter of advertising on social media. While some think that simply posting a property on a facebook business page is “advertising,” we know that to be effective it takes expertise, experience, and an ongoing financial investment, just as in any form of advertising. There is no free ride in social media marketing, but when done well by a knowledgeable marketing manager, there is currently no better way to reach the right target audience.

Deep Local Relationships

In addition to broadly marketing your property, local connections formed over many years mean that we know who is looking for what properties in our city. When you work with us, we are on the phone on your behalf, making personal calls and individually introducing your property to the right buyers.

 

National and International Connections

Chances are, you would have a hard time finding someone who has never heard of “RE/MAX.” With 100,000 Sales Associates in nearly 100 countries worldwide, the RE/MAX name—along with the iconic balloon—represents a professional organization that has become an industry leader. We work with our colleagues across the country and around the world to help you realize your real estate dreams.

 

Besides our RE/MAX associates, we have built our own private network of over 1200 Realtors across Canada and around the world.  We are in constant contact with our network and regularly buy and sell each other's properties.  With so many warm relationships in every part of the world, it is highly likely that several of our distant colleagues have buyers that will be interested in your property.  Few Realtors market as extensively as we do, and virtually nobody can lay claim to a group of contacts as extensive as ours.

 

 

 

Your Next Step?

Of course, this explanation hardly scratches the surface of why more people choose to list their homes with us.  Would you like to learn about our unique marketing and find out why we sell many times more homes?  Would you like to find out what your home is worth in this market?  

 

We invite you to meet with us to find out if the Preferred Homes Team is a good fit for your real estate needs.

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